车载手机助手? CarPlay? 过去最好用的汽车设备现在消失了。或过去最好用的车载手机助手CarPlay怎么就过气了呢?

2024-03-18 热点资讯关注公众号

通用汽车宣布逐步淘汰Apple的CarPlay和Android Auto，同时其他企业也在弃用。此外，很多车主开始接受新能源汽车的智能车机系统，并认为它们优于CarPlay。随着燃油车时代的结束，CarPlay的地位正在遭受冲击。特斯拉、国产造车新势力等企业加快了对车机系统的研发和部署，而苹果可能也将不得不重新审视其与这些企业的合作关系。CarPlay的优势已经不再明显，其未来前景不容乐观。

据海外媒体报道，通用汽车（GM）公司宣布将逐步淘汰苹果的CarPlay和Android Auto，将从2024年开始彻底放弃。除了通用汽车之外，其他车企也在逐步弃用苹果CarPlay。据资料显示，CarPlay的全球市场占有率一度超过50%，到2022年全球市场占有率下滑至30%。

而从车主的反馈来说，越来越多的车主，开始意识到新能源汽车的智能车机，远比Carplay好用，在换车的过程中，Carplay不再是必需配置。

当然了，肯定还有很多车主觉得，Carplay就是最好用的，但是这些人肯定没有试过现在新能源汽车上搭载的车机系统，特别是华为的鸿蒙OS、FlymeAuto，包括理想、蔚来、小鹏的车机系统，只要你深度体验过一次，就会打开新世界的大门。

在燃油车时代，Carplay就是最好的“车机系统”，虽然严格意义上来说，Carplay只是苹果IOS系统的投射，但是在当时车机系统普遍就是“智障”，类似手机功能机，拓展功能几乎没有，语音识别几乎不可用，除了能够听听收音机之外，几乎没有别的娱乐功能，这时候，Carplay就是降维打击了，能在线导航，能用手机上的音乐软件听歌，界面简洁美观，对比那时候的安卓山寨大屏，也更好用。

CarPlay是2013年苹果发布的，正式上线是2014年，最开始只能使用iOS的地图、Siri、音乐、电话和信息，随后慢慢拓展了功能，包括各种音乐软件和地图软件，算是赋予了车机一定的娱乐属性。2018年，苹果CarPlay在全球市场的占有率超过50%。

但是随后，特斯拉发力，销量增长迅速，再然后就是国产造车新势力崛起，不仅新势力，传统车企也在布局智能化车机，导致Carplay的优势逐渐丧失殆尽。之前和苹果合作的车企，纷纷开始转向自研车机。

其中一个原因是节省成本的考虑，如果车企选择车内预装CarPlay，除了需要向苹果支付一大笔授权费用，汽车想要支持CarPlay，还需要安装苹果专用IC，用于认证，成本大概在5元左右，另外苹果MFI芯片每颗的成本为3美元（约合人民币22元），外加17%的增值税。车企为了分担CarPlay的预装成本，会向车主收取订阅费用，例如宝马在2018年初宣布CarPlay的每年订阅费用为80美元（约合人民币576元），另外，还要经过非常复杂的认证，预装CarPlay的车型从认证到落地，一般在1~2年之间。

另外一个原因就是，CarPlay的功能逐渐跟不上时代需求了，扩展性较弱，支持的软件就那么十几款，语音识别功能不好用，不支持汽车的原生功能等等，而新诞生的鸿蒙车机系统，以及与之配套的华为HICAR，以及VIVO等品牌的在CARLIFE基础上升级的车机系统，使用体验不仅不弱于CarPlay，反而要更胜一筹。

说到底，CarPlay已经完成了自己的历史使命了，它存在的最大意义，就是在车机普遍不好用的那段时间，作为过渡方案，让车主可以在车机屏幕上使用在线导航，听音乐，但是属于它的时代已经过去了，除了那些还在使用着老车的车主，因为自己的爱车车机太难用，不得不使用CarPlay之外，新购车的车主，已经不再将CarPlay作为必需配置了，属于CarPlay的时代已经过去了。

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